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Wingstop's LTO

DATE

2025

PROJECT TYPE

Campaign

SKILLS

Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects), art direction, campaign design, brand collaboration, environmental graphics, and cross-channel marketing

I played a key role in shaping the creative direction and visual identity for Wingstop UK’s second Limited Time Offer, the Mango Habanero Milkshake. Working closely with the in-house creative team on menu screens, social content, and paid ads, and collaborating with the SLAPS agency for the campaign’s logo development, I helped establish a strong, cohesive brand presence across all platforms.

As the sole designer for the truck wrap and launch vouchers, I ensured consistent visual alignment and impactful execution across both digital and physical touch points.

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